Debit and Alternative Products

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    This individual Report 2016 Annual U.S. Debit Market Data Review is available for purchase. This Report is available to members of Mercator Advisory Group’s Debit and Alternative Products Advisory Service. Please be advised that this Report is normally part of a research and advisory service that provides ongoing support throughout the year. As such, this Report contains significant depth of content that is selected for its strategic importance to our members. (For a description of these services, see our Advisory Services section).

    While the Report represents significant analyst time invested, there is no means of our ascertaining if it will fully meet your specific intended purposes. Typically, these Reports form the basis for future discussions with our clients where we are able to fine-tune additional information that we have gathered in the construction of the series of Reports (or locate new information rapidly due to our exclusive focus on gathering information in the payments industry) for specific member needs.

    Unfortunately, in fairness to our paying members, we are not able to offer this level of support for a single Report purchase. We will, however, credit any Research Document purchase against the future purchase price of the service should you become a member within 30 days of purchasing the document.

    The price for individual Report purchases is $2950 per document. 


    Use the form below to request this individual Report purchase or

    Click here for a fax-back order form




2016 Annual U.S. Debit Market Data Review

The $2 trillion in debit card transactions in the U.S. up for grabs under the influence of the networks, technology, and consumer preferences

Mercator Advisory Group releases new research analyzing U.S. debit market trends and transaction routing changes and estimating transaction volume and total value by routing method

Market forces at play are influencing debit transaction routing as well as card and transaction growth in the United States. Mercator Advisory Group’s latest report, 2016 Annual U.S. Debit Data Review looks at the data and how these influences are impacting all of the participants in the processing and settlement of a debit transaction.

“Data regarding debit cards and transaction is not as publicly available as it once was. Given the market shifts occurring, this information is as important as ever to issuers, networks, and processors, who need to react to the ways that debit card transactions are being routed. The purpose of this report is to create the foundation to track the trends of all debit card transactions through the various networks,” commented Sarah Grotta, Director, Debit Advisory Service at Mercator Advisory Group and author of the report.

This report also analyzes the events and market conditions that created the trends we are seeing in debit volume and discusses what trends are likely to be most influential in the future.

This report has 24 pages and 10 exhibits.

Companies mentioned in this report include: Accel, AFFN, Bank of America, Discover, EMVCo, Jeanie, JP Morgan Chase, MasterCard, Merchant Advisory Group, NYCE, Pulse, Shazam, STAR, and Visa.

Highlights of the report include:
  • Changes in debit card ownership and usage in the U.S.

  • rends in global network transactions and dollar volumes

  • Trends in EFT debit network transactions and dollar volumes

  • Analysis of how mobile, EMV, PIN-less debit and other forces have impacted these trends

  • Discussion of how future products, services, and regulation may impact debit transactions in the future